Our client is a recognized international brand.

RESPONSABILITIES

• Lead the media team with a direct report of 3 collaborators (Online & offline media)
• Manage the global media planning budget (online and offline)
• Develop Marketing objectives and strategies for the Global Media Planning
• Manage the Global Media Planning campaigns (online and offline), starting from the media planning definition, the Implementation, the optimization and the monitoring of the campaigns, until the reporting and the evaluation of the final results
•  Manage the online campaigns with both awareness and performance objectives, including prospecting and retargeting campaigns for the key markets.
•  Manage the local media planning investments, starting from the media briefings and media guidelines shared with the local marketing teams until the supervision and approval of the local media plans (online and offline).
•  Manage the relashionship with agencies and media owners
•  Contract and campaign negotiations with agencies and with international media partners across all media types: digital, outdoor, TV, Print as well as event integration and global cross media partnerships

PROFILE

• Experience in media buying (online and offline)
• Degree in Marketing, Communication or Business
• Past experience in FMCG, or fashion industry
• Good knowledge and experience with integrated marketing and the Internet
• Ability to manage multiple projects involving coordination with various departments both internally and externally
• Team player with good human relationship skills
• Flexible & motivated
• Capable of working in a fast moving & ever changing environment
• Languages: English (mandatory). Other languages a plus-- Italian, German, French